Nike Mercurial

Sound Design, Sound FX and Foley by Ben Hurd for M//SD ltd.

Commissioned for an internal campaign at Nike in the Netherlands the intention with this piece was to create subtle reinforcement of the overall theme, football, without getting in your face or using a musical soundtrack. The Sound Design was intended to be musical with out relying on a beat or melody to hold the viewers interest whilst hinting at nostalgic and atmospheric energy of the game.

Produced and directed by Accept and Proceed of London